Every email you send a customer is an opportunity to make more leads for your business. Such a powerful and influential tool should be given the time and attention it deserves! This eBook contains three sections to help you optimize your email marketing strategy.
What's Inside
You’d be surprised how often an email can remind a customer to make another purchase. Using unconventional segments in marketing and transactional emails increase your likelihood to boost sales.
From the subject line to the final CTA button every email should be seen as a short story to convince your subscriber to make an action or purchase.
Make sure you adhere to your brand’s style guide. The style guide will list all the colors, logos, fonts, and design elements to make your brand look cohesive on all media assets.
" Your
efforts could transform mundane messages into
the most effective lead generation gadgets in
your marketing toolbox."